Client: Monarch Title Company
About Monarch Title Company
Monarch Title Company is an authorized title insurance agent, offering a full range of closing services and title insurance throughout Missouri.
While title insurance might seem like an all-business, buttoned-up industry, Monarch gives us the reins to create friendly, welcoming designs and marketing campaigns. Whatever they need, we make it for them.
CMG's Role
When Monarch Title signed on with CMG, they had an existing logo and some branding assets in place; however, we have further developed their aesthetic, tone, and overall brand. Creating a cohesive brand guide with their existing pieces and some additional color swatches and logo variations, Monarch now has a strong foundation on which to base their marketing needs.
Custom Publication
In mid-2019, Monarch said to us, “We’d like a booklet,” which to us meant a custom publication (one of our design team’s favorite types of project!) It was presented to the designers as “maybe a field guide?” and developed into one of our favorite projects. Per usual Monarch fashion, they let us run wild. The end product is a fun, light-hearted, and informative marketing asset.
Social Media
It’s important to stay on top of your social media game. For Monarch, we’re constantly creating timely, effective social media graphics (while maintaining brand consistency, of course) for custom campaigns.
Professional Photography
It’s important for a business to put their best faces forward. Nothing enhances a client’s “About Us” page like fresh, consistent headshots. Our photographers understand headshots can be an intimidating necessity, however, in our studio, it’s always a good time and 100% painless. (Drinks welcome.)
